Kankado Cellular Solutions Ltd., a company registered in Israel, operating the TROPHiT website, service and software (“TROPHiT” or “Company” or “We”) provides a systems known as TROPHiT,(the “Solution”), that allows Advertisers to offer and distribute through Publishers Networks to users of third party websites, and software (e.g. games and/or apps)(“Third Party Apps” and “Third Party App/Publishers Network Users”) certain virtual goods, content items, and/or items vouchers (e.g. in the form of discounts, prizes or other benefits) (“Virtual Goods”) for Advertiser’s own app, software or website (“Advertiser Apps”) . All capitalized terms used herein but which are not defined under this Privacy Policy shall have the meaning ascribed to it under TROPHiT Terms and Conditions available at

This Privacy Policy explains how TROPHiT makes use of data and information received from Advertisers and Third Party App/Publishers Network Users. TROPHiT reserves the right to change the Privacy Policy at any time. TROPHiT will inform about the changed of Privacy Policy, effective date of the changed term via email to its Advertisers/Partners who have agreed to TROPHiT’s Terms of Service.

1. Information We Collect

From Advertisers: In order to receive the Solution and/or use the Services, Advertisers will be required to register and provide us with certain information, including information that can be used to personally identify Advertisers, including email, company name and website. as well as Advertiser app names and voucher details. It is the Advertiser voluntary decision whether to provide us with any such personal information, but if and when an Advertiser refuses to provide us with such information we may not be able to register the Advertiser to use the Solution and/or the Services and/or otherwise enable Advertiser and/or Third Party App/Publishers Network Users to use the Solution, Services and/or portions thereof.

From Third Party App/Publishers Network Users (i.e. basically the Advertiser’s end-users): The following information may be collected: (i) device identifier (e.g. ANDROID_ID, APPLE IDFA, ODIN1, Google Advertiser Identifier (GAID) or a custom advertiser user id), if provided (ii) custom advertiser user id, if provided (NOTE:  at least (i) or (ii) must be provided), (iii) tracking attribution parameters like click timestamp, facebook campaign/adset/ad name, if provided (iv) any of the tracker parameters such as sub1..sub5 for HasOffers, af_sub1..af_sub5 for AppsFlyer, campaign name, ad set/group name, ad name, depending on the tracker software the Advertiser uses (v) standard http request fields and headers implicitly transmitted by the advertiser server during API calls to TROPHiT, such as server user agent, server language, server IP, etc. (vi) user language (e.g. en_US); (vii) type of operating system, user browser and operating system details”, aka HTTP User Agent; (viii) version of operating system (e.g. 5.0, 6.01). Device identifiers, custom advertiser user IDis being sent using a secured HTTPS protocol.

TROPHiT may share data related to use of the Service, with its affiliates, contractors (including Third Party Providers) or agents for the purpose of supporting your use of the Service and to offer or provide you with other related services from TROPHiT or TROPHiT affiliates.

TROPHiT does not intentionally collect any information that may personally identify any Third Party App/Publishers Network Users.

Some Third Party App/Publishers Network Users data collected in connection with the Solution and/or Services may be presented to the respective applicable Advertiser.

2. How we Use Information

2.1          TROPHiT collects, from Advertisers, Personal Information which is voluntarily submitted through or in connection with the Solution and/or Services. “Personal Information” means any information that can be directly associated with a specific person or entity such as a name, address, telephone number, e-mail address, or information about activities directly linked to such person. TROPHiT may access, keep, use and disclose Personal Information if and as required to: (a) comply with legal requirements; (b) deal with requests for services or to enable participation in features on the Solution and/or Services; (c) acts in accordance with and/or enforce its Terms and Condition and any other relevant agreements; (d) respond to claims by third parties that Advertiser (or any other relevant entity) have breached any third party rights; (e) protect the rights, property and safety of the Solution and/or Services, its users and the public; (f) provide Advertiser with information and notices regarding the Solution and/or Services; (g) report activity or exchange information with other organizations for the purposes of fraud protection and credit risk reduction where TROPHiT believes that the Solution and/or Services is being used for the commission of a crime or other illegal activities.   TROPHiT may also collect Personal Information on an Advertiser (e.g. testimonials) with such Advertiser’s consent.

2.2          Unless we have Advertiser’s permission or are required by law, any Personal Information provide to TROPHiT as described hereunder, will be shared only with other TROPHiT entities, business partners and others where necessary to carry out the activities mentioned or envisioned under our Terms and Conditions.

2.3          Without limiting from the generality of the above or below, by analyzing the information TROPHiT collects (including regarding Third Party App/Publishers Network Users) TROPHiT compiles certain analytics regarding the use of the Solution and Services. We provide such analytics to our Advertisers. Analytics do not contain the Personal Information of any Third Party App/Publishers Network Users. In addition, we may compile aggregate information across which is anonymous and we will not link to any Personal Information. TROPHiT may share such aggregate information with our partners and affiliates, without restriction, on commercial terms that we can determine in our sole discretion.

2.4        Notwithstanding anything to the contrary under this document, if any, any device-level data collected, derived or obtained from or in connection with Mobile App Ads, including Facebook users’ interaction with a Mobile App Ad (such as information derived from targeting criteria) or any such data received through a Facebook-authorized third party mobile measurement partner or other service provider, shall be used by TROPHiT only in accordance with Facebook applicable guidelines, including in accordance with Section II (Data and Privacy) of the Facebook Advertising Guidelines (

By way of example only and without derogating from the generality of the foregoing, for traffic reported by Facebook mobile measurement partners, a device id may be sent to TROPHiT as part of the underlying infrastructure, but is never used by TROPHiT – not collected nor stored.

To avoid any doubt, TROPHiT does not control the practices of any third parties.

Advertiser is responsible and liable to for defining/marking a campaign as Facebook-originated as per TROPHiT requirements during the definition of any specific Campaign and/or Virtual Content.

3. Cookies

3.1          TROPHiT uses persistent cookies with respect to its “dashboard” users. A cookie is a small text file that contains no personally identifying information and is placed into the memory of your browser. If the lifetime of the cookie extends beyond the time you spend using the Solution, the file is saved for future reference and is a “persistent cookie.”

3.2          Persistent cookies allow us to include capabilities that provide a better user experience, make the Content easier to navigate, and allow us to gather accurate information about the number of people using the Solution and how many are new and repeat users.

3.3          Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or indicate when a cookie is being sent.

4. Security

TROPHiT is committed to ensuring the security of your Personal Information, and aims to follow generally accepted industry standards to protect the Personal Information submitted to us, both during transmission and once we receive it, however, without derogating from any disclaimers set out in our Terms, nothing under this section or otherwise shall be deemed to imply an undertaking or duty of any sort by TROPHiT to securely or otherwise store, or prevent any loss of, any data, results, information and/or any other materials obtained and/or stored through or in connection with the Solution/Services.

5. Opt-Out Provision

If you any Advertiser wish to opt-out of the Solution/Services tracking it is required to de-integrating the Solution from his System and stop using the System and Services and contact TROPHiT at [email protected] Third Party App/Publishers Network Users can opt out simply by resetting their advertiser id on their device.Such opt-out is specific to the Solution/Services and does not affect the activities of other Publishers Networks or analytics providers that you use.  To avoid any doubt, such opt-out and cease of use of the Solution and Services shall not derogate from any duty to pay any sum owed to TROPHiT under the Terms and Conditions or otherwise.

6. Children

The subscrtiption for Solution and Services under the Terms and Conditions (i.e. by Advertisers) is not for use by children under the age of 13 and TROPHiT does not knowingly collect personal information from children.  If we learn that a child under the age of 13 has provided personal information to us, we will endeavor to remove such information from our records. Note that while TROPHiT does not collect Personal Information from Third Party App/Publishers Network Users, we do not control the conduct of any third parties, including Advertisers, and how they may use information collected from Third Party App/Publishers Network Users.

7. Comments and Questions

If you have comments or questions about our Privacy Policy, please send them to: [email protected].